24 HR Wear Test, Swatch, & Review: Maybelline EyeStudio Color Tattoo Cream Gel Eyeshadow in Tough as Taupe

I thought I was finished shopping for the Color Tattoo Eyeshadows until I kept hearing about Tough as Taupe and how pretty it was. I didn't think much of it at first but it's a really gorgeous matte grey brown taupe with very subtle, sparse shimmer. You can't really tell it's there unless you were searching for it so for all intents and purposes, it's a matte grey brown taupe.


Sorry for the imperfect eyeshadow but I wanted to show what it looked like underneath the top layer. The top layer when you get it makes it look very deceiving like it's a much lighter brown with no grey tones, but when you get through the top layer you see that in reality it's darker and greyer.


The texture is a little different than the other two Color Tattoo Eyeshadows I have. Tough as Taupe was much thicker in consistency, much like a cream concealer. When it came to application, I got the best results using my fingers. I would get a little bit on my pinky finger, and gently dab and sweep in short strokes across my lid. I found using a flat paddle-style brush made it apply a little unevenly on the lid.

Arm and eye swatches ahead. Depending on how thickly you apply it, you can really get it to look greyer or browner.



And here's a time lapse gif of my experiences. This time around, you'll see how it looked newly applied, at the 8 hour mark, at the 16 hour mark, and finally the 24 hour mark.

cam to gif

You can see that it wasn't creasing at hour 8, but had noticeable creasing at hour 16. I did further testing and saw that it started creasing after about 9 hours. Not as great as Pomegranate Punk or Bold Gold, but I think that can be attributed to the texture difference. The other two weren't as thick and creamy, which may have made it stave off creasing better.

I'm really hoping that they'll come out with more neutral and matte shades, preferably ones like MAC Soft Ochre or MAC Painterly.

Do you have any of the Maybelline Color Tattoo Eyeshadows?

Disclaimer: I purchased this with my own money. All opinions are my own.


  1. I just picked up Tough as Taupe today. It is the only one I have. I really like the color, but to me, it hasn't been wearing that well. I've been getting some creasing already and I've only had it on for maybe 8 hours. I'm glad to know its not just me. With all the rave reviews about this product, I thought I may be to only one experiencing some creasing.

    1. Yeah I too found it performing a little less well than the rest of the shades. I suppose 8 hours isn't too bad in the grand scheme of things but I do wish it was just as good as the rest of them!

  2. they havent been released here yet, but i think i'll stay away from this shade.. the creasing doesn't look too great at 16 hours (not that I'd wear it for that long) but i guess it depends on where you are, what you're doing etc. Is this good for a base? And how is it comparable to the L'Oreal Infallibles?

  3. I don't actually own any of the Infallibles so I can't compare the two! It seems like the texture might be different though


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